Blue Shield Executive Forum
- Categories Corporate ID & Brand, Environmental, Trade Shows & Events
- Client Blue Shield
Blue Shield’s Executive Forum demonstrated the health care model of the future, focusing on innovation and transformation of the health system.
Celebrating their members’ active lifestyles, BlueShield envisioned a theme that conveyed health and prosperity. The imagery that we used features scenes of adventure and happiness, all with a similar dream-like glow. The goal of this look and feel is to appeal to the younger, more active audience, while still holding the values of more traditional members.


